03-09-2011, 06:10 PM
Jackson, WI - Time and time again, Frabill® underscores their conservation ethic in the form of new products that consider angler needs while simultaneously respecting our natural resources. The fish-friendly Conservation Series® landing nets being a prime example. Now add to the mix a catch-and-release minded fish measuring tool called "The Benchmark™ Measuring Board," providing the final link between netting and safely releasing a "confirmed" trophy.
Deftly remove the fish from the net, and gently "bump" its jaw flush against the beveled edge of the device to determine its precise length down to a quarter of an inch. Takes only mere seconds, doing zero harm to the fish. Measuring length is the recognized "benchmark" in judging the size of any sportfish. And Frabill's newBenchmark Measuring Boards make the process a quick and easy one.
"These new Benchmark Measuring Boards set the standard in catch and release measuring devices today," says Frabill Marketing V.P. Jeff Kolodzinski. "They're built to last a lifetime of catching, measuring and safely releasing trophy gamefish of all species. Each Benchmark Measuring Board sits flat for easy storage, and they're gold anodized for a bold statement about your commitment to catch and release. No boat is complete without one."
Offered in four different length models, the Benchmark Measuring Board is ideal for measuring the lengths of any fish in freshwater and inshore saltwater. A 22-inch version is perfect for panfish, trout and bass. The 32-inch model effectively quantifies the precise lengths of walleyes, salmon, catfish and redfish. For the predator hunter, a 48-inch Benchmark Measuring Board yields the dimensions of gator-sized northern pike, goliath striped bass and trophy salmon, while the magnum 60-incher is a must for any serious record-breaking muskie seeker.
All Benchmark Measuring Boards are constructed with premium gold-anodized aluminum and are completely non-corrosive for heavy-duty use in fresh and saltwater alike.
ABOUT FRABILL
Frabill, Inc. (Jackson, Wis.) is in its 72nd year of engineering premium, trusted fishing equipment. Frabill's ice fishing product mix consists of portable ice fishing shelters, rod and reel combos, tip-ups, bait containers, portable aeration, apparel and other related accessories. Open water products include landing nets, portable aeration, bait containers, bait care, bait traps and seines, and other accessories. Visit www.frabill.com.
Media Contact<br />
Cory Schmidt<br />
Traditions Media, LLC<br />
cory@traditionsmedia.com<br />
218.821.4148
Noel Vick<br />
Traditions Media, LLC<br />
noel@traditionsmedia.com<br />
612.708.7339
Deftly remove the fish from the net, and gently "bump" its jaw flush against the beveled edge of the device to determine its precise length down to a quarter of an inch. Takes only mere seconds, doing zero harm to the fish. Measuring length is the recognized "benchmark" in judging the size of any sportfish. And Frabill's newBenchmark Measuring Boards make the process a quick and easy one.
"These new Benchmark Measuring Boards set the standard in catch and release measuring devices today," says Frabill Marketing V.P. Jeff Kolodzinski. "They're built to last a lifetime of catching, measuring and safely releasing trophy gamefish of all species. Each Benchmark Measuring Board sits flat for easy storage, and they're gold anodized for a bold statement about your commitment to catch and release. No boat is complete without one."
Offered in four different length models, the Benchmark Measuring Board is ideal for measuring the lengths of any fish in freshwater and inshore saltwater. A 22-inch version is perfect for panfish, trout and bass. The 32-inch model effectively quantifies the precise lengths of walleyes, salmon, catfish and redfish. For the predator hunter, a 48-inch Benchmark Measuring Board yields the dimensions of gator-sized northern pike, goliath striped bass and trophy salmon, while the magnum 60-incher is a must for any serious record-breaking muskie seeker.
All Benchmark Measuring Boards are constructed with premium gold-anodized aluminum and are completely non-corrosive for heavy-duty use in fresh and saltwater alike.
ABOUT FRABILL
Frabill, Inc. (Jackson, Wis.) is in its 72nd year of engineering premium, trusted fishing equipment. Frabill's ice fishing product mix consists of portable ice fishing shelters, rod and reel combos, tip-ups, bait containers, portable aeration, apparel and other related accessories. Open water products include landing nets, portable aeration, bait containers, bait care, bait traps and seines, and other accessories. Visit www.frabill.com.
Media Contact<br />
Cory Schmidt<br />
Traditions Media, LLC<br />
cory@traditionsmedia.com<br />
218.821.4148
Noel Vick<br />
Traditions Media, LLC<br />
noel@traditionsmedia.com<br />
612.708.7339