Hook color, big deal or not?

[Tarpon4me]

Over the years, hooks have come along way. They become stronger, sharper, and more colorful. The question is, do you feel that hook color matters now that there is a wide selection?

I feel it depends on the application, and in alot of instances, I don't feel it affects anything in either direction.

Explain your opinions, when does it matter, and when doesn't it?[]
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