04-09-2007, 10:10 PM
New Berlin, WI - The Sportsman Channel (TSC) is celebrating its fourth year as a national cable network-remaining the only channel that delivers 100 percent hunting and fishing programming, and continuing to educate and entertain sportsmen nationwide.
Based in Southeastern Wisconsin (with satellite offices in New York, Colorado and Georgia) The Sportsman Channel (TSC) was launched in 2003. Founder, C. Michael Cooley, saw an untouched market and partnered with Todd Hansen (Senior Vice President of TSC) to developed The Sportsman Channel, Inc.
In May 2006, InterMedia Outdoors - owned by private equity firm, InterMedia Partners VII, L.P. - made an equity investment in The Sportsman Channel. InterMedia's extensive history in operating, advising and investing in both public and private media companies provided an excellent opportunity for TSC.
"Because of InterMedia's wealth of experience in both cable channel marketing and programming, they are a perfect fit for us." said Cooley. "The combination of capital and expertise InterMedia brings to TSC enables us to continue to advance on our promise to our distributors and viewers in delivering the highest quality hunting and fishing programming."
"We are thrilled to be working with The Sportsman Channel," added Jeff Paro, President of InterMedia Outdoors. "This partnership will provide us with some great cross-promotional opportunities."
"Since 2003 the network has grown dramatically - allowing us to expand our national and global marketing campaign," Hansen added. "TSC is looking forward to creating more original programs, further adding exclusive hunting and fishing programs and partnering with key companies in the outdoor industry. I am pleased with the progress we have made since 2003, and I am confident that The Sportsman Channel will continue to meet and exceed our viewer's expectations."
The Sportsman Channel has made its mark in the cable industry - currently broadcasting to over 14 million cable and broadcast households nationwide (on a full and part-time basis). TSC is a cable network devoted exclusively to hunting and fishing programming 24 hours a day, seven days a week. Download a complete program schedule, view viewers' videos and sign-up for their free magazine at: www.thesportsmanchannel.com.
The Sportsman Channel: All Hunting. All Fishing. All The Time.
Media Contact:
Jenny Gnas, (262) 432-9100 Ext. 134 jgnas@thesportsmanchannel.com
Based in Southeastern Wisconsin (with satellite offices in New York, Colorado and Georgia) The Sportsman Channel (TSC) was launched in 2003. Founder, C. Michael Cooley, saw an untouched market and partnered with Todd Hansen (Senior Vice President of TSC) to developed The Sportsman Channel, Inc.
In May 2006, InterMedia Outdoors - owned by private equity firm, InterMedia Partners VII, L.P. - made an equity investment in The Sportsman Channel. InterMedia's extensive history in operating, advising and investing in both public and private media companies provided an excellent opportunity for TSC.
"Because of InterMedia's wealth of experience in both cable channel marketing and programming, they are a perfect fit for us." said Cooley. "The combination of capital and expertise InterMedia brings to TSC enables us to continue to advance on our promise to our distributors and viewers in delivering the highest quality hunting and fishing programming."
"We are thrilled to be working with The Sportsman Channel," added Jeff Paro, President of InterMedia Outdoors. "This partnership will provide us with some great cross-promotional opportunities."
"Since 2003 the network has grown dramatically - allowing us to expand our national and global marketing campaign," Hansen added. "TSC is looking forward to creating more original programs, further adding exclusive hunting and fishing programs and partnering with key companies in the outdoor industry. I am pleased with the progress we have made since 2003, and I am confident that The Sportsman Channel will continue to meet and exceed our viewer's expectations."
The Sportsman Channel has made its mark in the cable industry - currently broadcasting to over 14 million cable and broadcast households nationwide (on a full and part-time basis). TSC is a cable network devoted exclusively to hunting and fishing programming 24 hours a day, seven days a week. Download a complete program schedule, view viewers' videos and sign-up for their free magazine at: www.thesportsmanchannel.com.
The Sportsman Channel: All Hunting. All Fishing. All The Time.
Media Contact:
Jenny Gnas, (262) 432-9100 Ext. 134 jgnas@thesportsmanchannel.com