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THE SPORTSMAN CHANNEL AND SCI FOUNDATION TEAM UP FOR SPECIAL SHOT SHOW HUNT.FISH.FEED EVENT
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New Berlin, Wisconsin - The Sportsman Channel (TSC) and Safari Club International Foundation's (SCIF) Sportsmen Against Hunger are hosting a Hunt.Fish.Feed.SM at the Salvation Army in Orlando the day before SHOT Show opens on Wednesday, January 14th - and they are seeking volunteers from SHOT Show attendees!

Local SCI hunters are donating venison to provide a home-cooked meal to those who are less fortunate in the Orlando area. TSC and SCIF need volunteers to help prepare, serve and clean up in two separate shifts. A continuous shuttle service will be provided from the Orange County Convention Center to the Salvation Army site.

What: Hunt.Fish.Feed. SM

Where: Salvation Army

624 Lexington Avenue<br />
Orlando FL 32801

When: Wednesday, January 14<br />
Serving 3:30 to 4:30 p.m.

Volunteer: 1:30 to 3:30 p.m. - Prepare and Assist in Cooking<br />
3:30 to 5:30 p.m. - Serve and clean up

Shuttle service will run from 1 p.m. to 6 p.m.<br />
To volunteer, contact Michelle Scheuermann at The Sportsman Channel at 262-432-9100 ex 111 or mscheuermann@thesportsmanchannel.com or visit www.tschuntfishfeed.org

"We are pleased to continue our partnership with Safari Club International Foundation's Sportsmen Against Hunger for the upcoming Hunt.Fish.Feed.SM event," said Todd Hansen, Sr. Vice President of The Sportsman Channel. "This is a great endeavor to bring awareness to the fight for hunger while attending one our industry's largest events."

Since Safari Club International started the Sportsmen Against Hunger program in 1989, tens of millions of meals have been served at local soup kitchens, food banks, or other charitable organizations, such as The Salvation Army. Donations continue to increase each year. In 2006, 251,018 pounds of wild game meat were donated to relief organizations; in 2007, the figure had jumped to 318,793 lbs., which is the equivalent of 1,275,172 meals.

"Safari Club International Foundation is committed to maximizing donations of game meats and protein-processing equipment to help stem the loss of vital nutrients during these economic hardships," said Gene Rurka, SCIF Humanitarian Services Chairman. "SCIF's Sportsmen Against Hunger program will provide the vital protein source for millions of people in need. We are pleased to partner with The Sportsman Channel to provide to those in need."

About Hunt.Fish.Feed.SM<br />
The Sportsman Channel's Hunt.Fish.Feed.SM initiative connects true outdoorsmen to whom hunting is synonymous with harvesting. Launched in 2007, the Hunt.Fish.Feed.SM initiative has since served the local communities of New Orleans, LA, Milwaukee, WI and Washington, D.C., garnering recognition for responsible sportsmen who have given back to feed those who are less fortunate.

About The Sportsman Channel<br />
Launched in 2003, The Sportsman Channel is the only network fully devoted to more than 82 million sportsmen participants in the United States, delivering 100 percent hunting, fishing and shooting programming 24 hours a day, 7 days a week. Acquired by InterMedia Outdoors Holdings in 2007, TSC is now a part of the nation's largest multimedia company targeted exclusively to serving the information and entertainment needs of outdoors enthusiasts. Check out TSC"s new, interactive website and sign up for a free program guide/magazine at www.thesportsmanchannel.com

About Sportsmen Against Hunger<br />
Thanks to caring Sportsmen and Sportswomen, over a million meals are served annually via the Sportsmen Against Hunger program, which helps share nature's bounty with the hungry. This program is active in all 50 states of the U.S., in parts of Canada, and in several other countries around the world.

About Safari Club International Foundation<br />
The SCI Foundation is a 501©(3) nonprofit charitable organization that funds and manages worldwide programs dedicated to wildlife conservation, outdoor education and humanitarian services, including such programs as Sportsmen Against Hunger, Sensory Safari, SafariCare, Disabled Hunter, the American Wilderness Leadership School, Becoming an Outdoors Woman &amp; More and Youth Education Seminars (YES) Outdoors. Call 877-877-3265 or visit www.safariclubfoundation.org for more information.

Media Contact<br />
Michelle Scheuermann (262) 432-9100 ex 111, (262) 825-7126 (Cell) or mscheuermann@thesportsmanchannel.com

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