02-29-2008, 10:39 PM
Fishing Internet Ad Agency Announces New Web Site With Targeted Ad Opportunity
www.ChattanoogaFishingForum.com provides potential for millions of ad impressions
First Light Net, owned by Predatorial Advertising Associates L.L.C., has added another website to its already lengthy list of fishing, hunting, outdoor and sports industries Internet sites. Chattanooga Fishing Forum (www.ChattanoogaFishingForum.com), better known as CFF among hardcore users, has skyrocketed in popularity since first coming online in 2005. With 2,400 registered users and tens of thousands of guest visitors, CFF continues to grow on a daily basis.
Various advertisers' banners displayed on nearly a half-million page views in January 2008.... double the traffic from January 2007. Every person looks at an average of 13 pages, and ad banners, on each visit.
CFF was the brainchild of computer programmer David Haun. Haun, an avid angler from Chattanooga, Tenn., was frustrated by difficulties he experienced in learning about local fishing opportunities. He was inspired by many Internet fishing forums he found in coastal areas. He started CFF on a whim, never realizing it might grow to the extent it has today.
The site grew too large for Haun to manage alone, so Predatorial Advertising Associates L.L.C. stepped in. Based in Colorado, the company's COO, Michael Hodgdon, says "the Chattanooga Fishing Forum will add a significant percentage to the 17 million ad impressions all of our web sites provide on a monthly basis."
More importantly says Hodgdon, CFF fits perfectly within the company's target demographic.
"During the course of the acquisition, Mr. Haun made his commitment to education, conservation, and a high quality fishing forum clear," said Hodgdon. "We are committed to living up to the level of excellence CFF users have come to know from him."
CFF prides itself on providing a family-oriented, learning environment.
One user who goes by the screen name PaperGod writes - "I just wanted to take a minute to comment on the excellent quality of this site and the posts contained here. I don't know of any other fishing site with this combination of quality and quantity of reporting anywhere and I am constantly looking for good sources of timely fishing information. Like most of you, I spend a TON of money on this hobby ... the thing that is impossible to buy is up-to-date local knowledge and here it is, free for the asking."
While the site carries a very specific geographic name, it's unique flavor reaches far beyond the confines of Southeast Tennessee. Users from throughtout the region are regulars on CFF... including Atlanta, Ga., Huntsvillle, Ala., Knoxville, Tenn., Nashville, Tenn. and points much farther away.... with the CFF reach extending daily.
Here is a post from an angler who goes by the screen name of "dschlact," - I just wanted to let you all know what an impressive community you have here on this forum. I live in Middle Tennessee and come here every so often when we are preparing for an annual trip to Parksville (Lake). I always get great tips on fishing Parskville and end up spending WAY TOO MUCH TIME reading many of the other posts...I am just so impressed reading all of the posts, seeing how close you all are, how many of you fish together and work to spread the love of the sport to your children and to others in the community - you are all a truly impressive group of people."
8 Ball from Knoxville writes, "Just found out about this site and I am very impressed with what I'm seeing."
Hodgdon says his company owns a network of over 350 fishing, hunting, sports and outdoors websites.
He said however, "CFF is filled with knowledgeable fishermen that are friendly and the most helpful people you'll meet online."
First Light Net will develop CFF with targeted advertising to end users. Hodgdon says "ChattanoogaFishingForum.com was a natural acquisition due to its natural appeal to search engines and strong branding potential. By targeting highly relevant and broad search term domain names and web sites for acquisition we strengthen our position as the outdoor companies best choice for Internet advertising and promotion," said Hodgdon. "This transaction meets all of our key acquisition criteria, and has specific catalysts for growth."
About Predatorial Advertising Associates L.L.C.
Predatorial Advertising Associates, L.L.C is a marketing and advertising company that specializes in servicing the fishing, hunting, outdoor and sports industries Internet needs. They manage one of the largest online networks of outdoor related vertical niche sites with an average of over 17 million targeted ad impressions served monthly. They offer clients a wide range of services including banner advertising, featured "Retailer Showcase" ads, Pay Per Click advertising, textual ads, targeted opt in email marketing, newsletter sponsorship. To learn more about Predatorial Advertising Associates, L.L.C, visit http://www.predatorialadvertising.com or call Michael Hodgdon at (719) 572-9065.
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www.ChattanoogaFishingForum.com provides potential for millions of ad impressions
First Light Net, owned by Predatorial Advertising Associates L.L.C., has added another website to its already lengthy list of fishing, hunting, outdoor and sports industries Internet sites. Chattanooga Fishing Forum (www.ChattanoogaFishingForum.com), better known as CFF among hardcore users, has skyrocketed in popularity since first coming online in 2005. With 2,400 registered users and tens of thousands of guest visitors, CFF continues to grow on a daily basis.
Various advertisers' banners displayed on nearly a half-million page views in January 2008.... double the traffic from January 2007. Every person looks at an average of 13 pages, and ad banners, on each visit.
CFF was the brainchild of computer programmer David Haun. Haun, an avid angler from Chattanooga, Tenn., was frustrated by difficulties he experienced in learning about local fishing opportunities. He was inspired by many Internet fishing forums he found in coastal areas. He started CFF on a whim, never realizing it might grow to the extent it has today.
The site grew too large for Haun to manage alone, so Predatorial Advertising Associates L.L.C. stepped in. Based in Colorado, the company's COO, Michael Hodgdon, says "the Chattanooga Fishing Forum will add a significant percentage to the 17 million ad impressions all of our web sites provide on a monthly basis."
More importantly says Hodgdon, CFF fits perfectly within the company's target demographic.
"During the course of the acquisition, Mr. Haun made his commitment to education, conservation, and a high quality fishing forum clear," said Hodgdon. "We are committed to living up to the level of excellence CFF users have come to know from him."
CFF prides itself on providing a family-oriented, learning environment.
One user who goes by the screen name PaperGod writes - "I just wanted to take a minute to comment on the excellent quality of this site and the posts contained here. I don't know of any other fishing site with this combination of quality and quantity of reporting anywhere and I am constantly looking for good sources of timely fishing information. Like most of you, I spend a TON of money on this hobby ... the thing that is impossible to buy is up-to-date local knowledge and here it is, free for the asking."
While the site carries a very specific geographic name, it's unique flavor reaches far beyond the confines of Southeast Tennessee. Users from throughtout the region are regulars on CFF... including Atlanta, Ga., Huntsvillle, Ala., Knoxville, Tenn., Nashville, Tenn. and points much farther away.... with the CFF reach extending daily.
Here is a post from an angler who goes by the screen name of "dschlact," - I just wanted to let you all know what an impressive community you have here on this forum. I live in Middle Tennessee and come here every so often when we are preparing for an annual trip to Parksville (Lake). I always get great tips on fishing Parskville and end up spending WAY TOO MUCH TIME reading many of the other posts...I am just so impressed reading all of the posts, seeing how close you all are, how many of you fish together and work to spread the love of the sport to your children and to others in the community - you are all a truly impressive group of people."
8 Ball from Knoxville writes, "Just found out about this site and I am very impressed with what I'm seeing."
Hodgdon says his company owns a network of over 350 fishing, hunting, sports and outdoors websites.
He said however, "CFF is filled with knowledgeable fishermen that are friendly and the most helpful people you'll meet online."
First Light Net will develop CFF with targeted advertising to end users. Hodgdon says "ChattanoogaFishingForum.com was a natural acquisition due to its natural appeal to search engines and strong branding potential. By targeting highly relevant and broad search term domain names and web sites for acquisition we strengthen our position as the outdoor companies best choice for Internet advertising and promotion," said Hodgdon. "This transaction meets all of our key acquisition criteria, and has specific catalysts for growth."
About Predatorial Advertising Associates L.L.C.
Predatorial Advertising Associates, L.L.C is a marketing and advertising company that specializes in servicing the fishing, hunting, outdoor and sports industries Internet needs. They manage one of the largest online networks of outdoor related vertical niche sites with an average of over 17 million targeted ad impressions served monthly. They offer clients a wide range of services including banner advertising, featured "Retailer Showcase" ads, Pay Per Click advertising, textual ads, targeted opt in email marketing, newsletter sponsorship. To learn more about Predatorial Advertising Associates, L.L.C, visit http://www.predatorialadvertising.com or call Michael Hodgdon at (719) 572-9065.
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