01-09-2004, 12:56 AM
FOR IMMEDIATE RELEASE
KIDS FISHING PROGRAM EXPECTS TO
BREAK ALL RECORDS IN 2004
Sign up deadline for hosting Wal-Mart Kids All-American Fishing Derby
events is February 15
KETCHUM, Okla. Heading into its eighteenth year, the Wal-Mart Kids
All-American Fishing Derby is expecting that 2004 will break all previous
records for numbers of events and numbers of young anglers.
It won't be easy. In 2003, a record breaking year, the popular derby
program held 1,822 events for an estimated 300,000 young anglers from 5 to
16 in the U.S. including select U.S. military bases in Europe, Korea and
Japan.
The producers say the key to breaking the record is securing the support of
local adult volunteers. Hooked on Fishing International (HOFI) of Ketchum,
Okla. has set a deadline of Feb. 15 for adult volunteer groups to submit an
electronic application for a free kit with a how-to handbook, event
promotion materials, fishing items and other goodies for each young angler,
and even prizes for the winners. Qualifying organizations are expected to
arrange, publicize and manage the half-day fishing events. HOFI has
designed the official website for easy online registration:
1. On the internet go to [url "http://www.kids-fishing.com"][#0000ff]www.kids-fishing.com[/#0000ff][/url]
2. Click the yellow box in the middle of home page: The box
reads "Registration is now open! Click here to Apply Online."
3. Complete the application and submit it online.
Returning derby organizers who hosted events last year can simply update
and re-submit their event information after entering their user name and
password from the Organizer Admin section of the website.
In addition to title sponsor Wal-Mart Stores, Inc., the Kids All-American
Fishing Derby program benefits from its 2004 partnerships with Bar-S Foods,
Berkley Powerbait, Berkley Trilene, DMF Bait Company, Dubble Bubble Bubble
Gum, Eagle Claw, Edy's Grand Ice Cream, EverStart Batteries,
FishingWorld.com, Fujifilm U.S.A., Johnson & Johnson, Kool-Aid, Kraft
Foods, Laker Fishing Tackle, Nestle Waters North America, Purell Instant
Hand Sanitizer, Repel Insect Repellent, and Zebco.
The popular youth fishing program also receives strong support from state
fish and game departments, the U.S. Forest Service, parks and recreation
departments, chambers of commerce, YMCAs, fishing clubs, scouting groups,
and civic and service organizations such as the Optimists, Lions, Kiwanis,
and Elks.
# # #
Note to media only:
For more information, contact:
Gordon Holland
Phone: (918) 782-4313
Fax: (918) 782-4324
Email: [url "mailto:info@kids-fishing.com"][#0000ff]info@kids-fishing.com[/#0000ff][/url]
[signature]
KIDS FISHING PROGRAM EXPECTS TO
BREAK ALL RECORDS IN 2004
Sign up deadline for hosting Wal-Mart Kids All-American Fishing Derby
events is February 15
KETCHUM, Okla. Heading into its eighteenth year, the Wal-Mart Kids
All-American Fishing Derby is expecting that 2004 will break all previous
records for numbers of events and numbers of young anglers.
It won't be easy. In 2003, a record breaking year, the popular derby
program held 1,822 events for an estimated 300,000 young anglers from 5 to
16 in the U.S. including select U.S. military bases in Europe, Korea and
Japan.
The producers say the key to breaking the record is securing the support of
local adult volunteers. Hooked on Fishing International (HOFI) of Ketchum,
Okla. has set a deadline of Feb. 15 for adult volunteer groups to submit an
electronic application for a free kit with a how-to handbook, event
promotion materials, fishing items and other goodies for each young angler,
and even prizes for the winners. Qualifying organizations are expected to
arrange, publicize and manage the half-day fishing events. HOFI has
designed the official website for easy online registration:
1. On the internet go to [url "http://www.kids-fishing.com"][#0000ff]www.kids-fishing.com[/#0000ff][/url]
2. Click the yellow box in the middle of home page: The box
reads "Registration is now open! Click here to Apply Online."
3. Complete the application and submit it online.
Returning derby organizers who hosted events last year can simply update
and re-submit their event information after entering their user name and
password from the Organizer Admin section of the website.
In addition to title sponsor Wal-Mart Stores, Inc., the Kids All-American
Fishing Derby program benefits from its 2004 partnerships with Bar-S Foods,
Berkley Powerbait, Berkley Trilene, DMF Bait Company, Dubble Bubble Bubble
Gum, Eagle Claw, Edy's Grand Ice Cream, EverStart Batteries,
FishingWorld.com, Fujifilm U.S.A., Johnson & Johnson, Kool-Aid, Kraft
Foods, Laker Fishing Tackle, Nestle Waters North America, Purell Instant
Hand Sanitizer, Repel Insect Repellent, and Zebco.
The popular youth fishing program also receives strong support from state
fish and game departments, the U.S. Forest Service, parks and recreation
departments, chambers of commerce, YMCAs, fishing clubs, scouting groups,
and civic and service organizations such as the Optimists, Lions, Kiwanis,
and Elks.
# # #
Note to media only:
For more information, contact:
Gordon Holland
Phone: (918) 782-4313
Fax: (918) 782-4324
Email: [url "mailto:info@kids-fishing.com"][#0000ff]info@kids-fishing.com[/#0000ff][/url]
[signature]